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Do you have
too many irons in the fire--
or feet in the ditch?
This poem suggests why
SharePoint
may help you work smarter
for greater marketing success:
The centipede was happy quite
Until a toad in fun
Said, Pray, which leg goes after which?
That worked her mind to such a pitch,
She lay distracted in a ditch,
Considering how to run.
- author unknown
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NEW MEDIA & MORE looks at the news
News from
trendwatching.com:
PERKONOMICS. It’s an easy-to-apply trend, covering the rise of novel perks and privileges that deliver on consumers’ need for status, convenience and, in these turbulent times, a little bit of empathy.
Magcloud lets you be a Magazine publisher
"Even as consumers spend more and more time online, they continue to crave the comfort of the printed page. MagCloud, a new self-publishing magazine service from HP Labs, is making the most of these conflicting desires by enabling anyone who can create a PDF to publish a magazine.
"How it works? Users can upload a PDF of their magazine for free, creating their own profit margins by calculating the difference between their cover price and MagCloud’s charge of USD 0.20 per page, plus shipping. ...Whether they’re professional or pro-am journalists, photographers, designers or entrepreneurs, MagCloud provides them with a no-risk business and communication opportunity, and the ability to tap into infinite niche audiences that don't yet have a mag to call their own."
-
http://www.springwise.com/
Airwaves
Update: (click for article)
Google, Microsoft and others in the tech world want the FCC to allow the unlicensed use of "white spaces" -- the gaps in the spectrum between television channels -- as a means of making broadband Internet access widely available in the U.S. But broadcasters fear that their use could cause interference with television stations and other devices, such as wireless microphones.
Google sees new browser displacing desktop software
Tuesday September 2, 9:51 pm ET | Reuters | By Eric Auchard
Google Inc is challenging Microsoft Corp with its own Web browser that lets users run many applications that once worked only when installed on local PCs, executives said on Tuesday.
Google introduced a public trial version of its new browser software, Chrome, which is designed to handle not just text and graphics, but more complex computer programs.
Chrome, available in 43 languages in 100 countries at
http://www.google.com/chrome, has been designed to download software and Web pages faster than existing browsers. It even allows users to keep working when one of its windows crashes.
Check out:
Google Maps for your phone
Download Google Maps for mobile to your phone, and never carry a paper map again. Google Maps on your phone makes it easy to:
Determine your current location with or without GPS, get driving and transit directions, get phone numbers and addresses for local businesses, and more.
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FastZone is the domain of DAY Communications.
Click the logo to discover Internet-fast Marketing Tools.
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by Anne Yeiser
Advertising often brings us Christmas in the early fall, so in the spirit of the season, NEW MEDIA & MORE presents Thanksgiving, early.
The financial crisis news seems likely to continue for a good while and to offset it, we need to count our blessings.
Here's a good quote from
thinkexist.com:
"Be thankful we're not getting all the government we're paying for."
- Will Rogers
And here's one from wisdomquotes.com:
"The Pilgrims made seven times more graves than huts. No Americans have been more impoverished than these who, nevertheless, set aside a day of thanksgiving."
- H.U. Westermayer
Speaking of those who set sail for better lands, there are relatively new territories for companies to explore as they
seek information-age methods of
organization and collaboration in support of sales and marketing.
One of these is SharePoint, which is a Microsoft web design tool, a Microsoft Office server and a Windows technology. But, let's sidestep the technical details and look at what SharePoint Enterprise Content Management offers.
Many major corporations have already discovered that Web 2.0 tools (that make the web interactive) are not as useful as Microsoft SharePoint* is, for enabling
► document and forms management,
► team collaboration,
► enterprise search, and
► business intelligence,
as well as
► Web 2.0 tools such as blogging.
The small business can also take advantage of SharePoint for very reasonable fees. See:
Test drive a SharePoint.com.
We are thankful for each client and hope that any prospects reading this eletter will soon take the opportunity to become better acquainted with DAY's advertising and website services.
*"It's proving
hard for companies to wring results from Web 2.0. No industry in our
survey has more than a third of companies citing Web 2.0 as one of the
most effective productivity tools. The consultants at McKinsey recently
found similar lukewarm results in their Web 2.0 research: 21% of 1,477
respondents are satisfied overall with Web 2.0 tools, while 22% are
dissatisfied. One possible bright spot in our survey is that
implementing new collaboration tools, such as Microsoft SharePoint, is
cited more often than any other --48%--as a technology leveraged to
improve productivity." - from
InformationWeek.com
The information in this eletter is for general
use and while we believe all information to be accurate, it is important to
remember individual situations require individual solutions. Therefore,
information should be relied upon only when coordinated with professional
marketing, advertising or public relations advice.
DAY
Communications | Anne Yeiser
GENERATING EXCLAMATIONS FOR
YOU
2604 Taylorsville Road | Louisville, KY 40205
502-458-5865 | cell 502-548-4076 | fax 458-6467
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